This Revenue Engineer article features guest writer Richard Hill, a Practice Leader at Quarry Integrated Communications. As resident marketing automation advocate, Richard is responsible for helping Quarryâ€™s clients succeed in adopting and mastering this new breed of game changing technology. Quarry is a Certified Agency Partner with Eloqua.
Youâ€™re a marketing automation advocate. Youâ€™re passionate about your platform and all it can do (and man, it can do a lot!). However, do you ever struggle to find a quick and easy way to socialize and educate others in your organization about marketing automation and its deep functionality? And, as you plan campaigns and programs, do you ever wonder, â€œAm I truly tapping into my platformâ€™s full potential?â€ In an effort to help Marketers in these situations, Quarry recently created this Marketing Automation Mind Map.
Think of this infographic as a quick and easy reference guide to help you and your colleagues better understand and leverage the power of marketing automation. You can download a print-ready PDF copy of the mind map (no form required, really!) atÂ www2.quarry.com/map/mindmap.